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The Alchemist

Dr. Luigi L. Polla's top skin care tips.

Earlier this Summer, I had the chance to share my Dad’s (aka Dr. Luigi L. Polla, Switzerland’s leading dermatologist) favorite tips about how to age gracefully with consumers and influencers across the country.

Alchimie Forever… The story behind our brand name.
Aug 06, 2020
Tags alchimie forever, Beauty Industry, Brand Story, Dr. Luigi L. Polla, Forever Boutique, forever laser institut, French skin care, Geneva, Kantic Brightening Moisture Mask, Paulo Coelho, Swiss Skin Care, Swiss Women, Switzerland, The Alchemist, The Polla Sisters

Alchimie Forever… The story behind our brand name.

My sister Cyrille and I chose Alchimie Forever as our brand name, many years ago in a delightful tea shop in the Old Town of Geneva. If I had a penny for every time our brand name was misspelled or mispronounced… What were we thinking?